3) Why is it so confusing to compare different models and manufacturers of memory foam mattresses?

It could be perceived that it suits many retailers to make it almost impossible to make a basic consumer comparison between different memory foam mattresses, their specification, and what you are actually getting for your money. We at Ergo Flex™ UK have tried to be as transparent and informative as possible. We truly believe our mattresses offer the best performance, quality, and value for money currently available in the UK. We feel if you have something to shout about, it's important to shout loudly - not make it difficult to make comparisons. This is why we have put our memory foam mattress head to head with the Tempur™ mattress, recognised by all as the pioneer and market leader in the manufacturing of memory foam mattresses.

Of course we have something of a vested interest in this, however on experiencing the comfort our mattresses deliver, we’re sure you’ll agree.