What should I look for when shopping for a memory foam mattress?

There are many considerations and factors that should be taken into account when shopping for a new, high quality memory foam mattress. Quite simply, when it comes to buying a mattress and understanding memory foam specification, the three most important measurements and ratings are the 'Density', 'ILD rating', and 'Firmness rating' of the memory foam. These are three major indicators that will influence how the mattress will perform and the feeling you will experience.

We have done our best to explain these factors in detail in the guide below. Let's take a look at the basics;